The Current Situation and Countermeasures of tea Industry Development in Changning County
The tea industry is the pillar industry of Changning County,Baoshan City,Yunnan Province.Revitalizing the tea industry is an important way to increase the income of the people of Changning and forms the foundation and core of Changning's rural revitalization.This article uses the SWOT analysis method to study the current development status of the Changning tea industry,and proposes countermeasures and suggestions in terms of improving farmers'management level,establishing an internet marketing system,enhancing tea processing level,integrating the tea industry with cultural industry and tourism,and increasing the investment in high-quality advertising,aiming to provide references for the steady development of Changning tea industry.