Research on the Jingtai County Goji Berry Industry Development Status and Countermeasures
Goji berries are a characteristic forest fruit industry in Jingtai County.In recent years,under the influence of various factors,the planting scale of Jingtai goji berries has declined.This paper analyzes the status quo of Jingtai County goji berries industry,uses literature research method combined with field investigation and data analysis,summarizes the problems existing in the development process of Jingtai goji berry industry:Farmers'planting enthusiasm is not high,deep processing industry lags behind,brand lack of influence,unstable sales,labor shortage,farmers'management level is low.Finally,according to the existing problems put forward targeted suggestions.