Development Status and Countermeasures of"One Village,One Product"in Yunnan Province under the Background of Rural Revitalization
As a crucial part of China's rural revitalization strategy,"one village,one product"has gained widespread attention and popularity.This paper is based on the data of the national"one village,one product"model towns recognized by the Min-istry of Agriculture and Rural Affairs of Yunnan Province,explain and analyze the development environment,certified quan-tity,regional distribution,annual approval and leading industries of"one village,one product"in Yunnan Province,and sum-marize the main development modes of"one village,one product"in Yunnan Province,in view of the problems of"one village,one product",such as low industrial scale,unclear differentiation,lagging brand construction,product marketing to be strengthened,lack of professional talent and other problems,put forward vigorously promoting large-scale development,planning and promoting industrial integration,paying attention to brand building and marketing,strengthening the cultivation of technical personnel and other countermeasures,it provides reference for the healthy development of"one village,one product"demonstration villages and towns in Yunnan Province.
Yunnan Provinceone village,one productrural industrydevelopment status