Industrial software is called the brain and nerve of industrial manufacturing.Due to the dominance of European and American soft-ware in the market,industrial software has become a weak area in China's industrial sector.Niche strategy is based on the current situation of domestic industrial software,which helps it find its own development orientation.Based on the niche strategy theory,try to reduce the competi-tive pressure of domestic industrial software from multiple angles.And through the case of Chuangyuan's digital transformation of Beilun mold industry,the applicability of China's industrial software ecological niche development strategy is analyzed.Provide reference for domestic in-dustrial software enterprises,so that they can find the right development space and promote the sustainable and healthy development of domes-tic industrial software.
关键词
生态位战略/国产工业软件/生态位重叠度/生态位宽度/工业互联网
Key words
niche strategy/domestic industrial software/niche overlap/niche breadth/Industrial Internet