In 2023,China's short video industry has entered a stage of deep development after rapid development and quality improvement innovation.The supporting industrial chain of the whole industry tends to mature,new forms such as network micro-short dramas have shown explosive growth,the deepening of vertical segmentation fields has brought the popularity of short video of cultural travel,and the improvement of live e-commerce has also promoted the commercialization process of short video industry.Meanwhile,after entering the stock maintenance,the competition in the short video industry intensifies,the industry chaos become frequent,short video copyright infringement phenomenon has become an urgent problem to be solved.Facing the future,the development of short video industry also shows a hot trend of turning to quality,national creation and social expansion,and short video has gradually become an important force in social construction.
关键词
短视频/微短剧/商业化/全民化
Key words
short video/micro-short dramas/commercialization/popularization
维普
万方数据