"Credible,lovely and respectable China's image"as a new era of China's national image shaping and dissemination of theoretical innovation and fundamental guideline,has deep historical origin,and has important theoretical value and practical significance,not only promote the innovation and development of the theoretical system of national image shaping,but also points out the value orientation and practical path for the international communication of China's image.To realize the scientific construction and effective shaping of"credible,lovely and respectable China's image",the key is to adhere to the correct value guidance,build the image discourse system of China,and construct the international communication mechanism of China's image.