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新媒体语境下的虚拟服装设计

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在第四次工业革命的背景下,服装设计正经历着重大的变革,逐渐进入数字虚拟化时代.基于KANO模型的需求分析和实践探索有助于满足用户需求,提高消费者参与感和满意度.实践探索表明,虚拟服装设计通过交互和参与性的创新满足消费者互动性需求,虚拟试穿和定制工具提供了个性化、方便和可视化的试穿体验,而可持续性和环保性也成为虚拟服装设计的重要关注点.
Virtual clothing design in the context of new media
Against the backdrop of the Fourth Industrial Revolution,clothing design is undergoing significant changes and gradually entering the era of digital virtualization.Requirement analysis and practical exploration based on the KANO model can help meet user needs,improve consumer engagement and satisfaction.Practical exploration confirms vir-tual apparel design meets interactive needs through interactive and participatory innovation.Virtual fitting and customiza-tion tools offer personalized,convenient,and visually immersive experiences.Sustainability is a key concern in virtual ap-parel design.

augmented reality technologyvirtual clothinginnovative development

杜伟宾

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湖北工业大学艺术设计学院,湖北武汉 430000

增强现实技术 虚拟服装 创新发展

2024

染整技术
江苏苏豪传媒有限公司 江苏省纺织工程学会

染整技术

影响因子:0.28
ISSN:1005-9350
年,卷(期):2024.46(1)
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