AIGC Provides New Momentum and Pathways for Innovative Design
The continuous innovation of AIGC technology ushers in a new opportunity for the development of innovative design and generates greater vitality for industrial application.In this regard,this paper collates and analyses the specific characteristics of AIGC technology,and tries to explore the new path of com-bining AIGC technology and innovative design on this basis.First of all,the concept of AIGC technology and content generation mode are collated through prior research,and the content generation mode is divided into three stages:content generation,content creation and content interaction.Combined with the specific cases of AIGC technology application in media,film and television,e-commerce and other industries,the application modes of the three stages are collated,and the characteristics of AIGC technology are objectively analyzed on multiple levels.Secondly,innovation design is classified into intelligent design,human-machine integration,digital platform and green design according to scenarios,and the positive influence of AIGC technology features on different scenarios is analyzed in depth,which then proposes the innovation mode of the triadic integration of science and technology,culture and art,and industrial mode and the new path of building a digital and intellectual platform for innovation design under the background of AIGC integration and development.