This paper discusses the current design of women's personal care appliances from three aspects:"ritualized phenomenon,""ritual sense prin-ciple,"and"ritual concept."Under the Beauty Value Economy,the ritual attribute of consumer society promotes the consumption of women's personal care ap-pliances with ritual cultural characteristics.In the analysis of this ritualized phenomenon,women's personal care appliances become ritual objects constructed by symbols and generate a sense of ritual.Female consumers'perception of ritual has become the design principle.As a system of symbolic symbols,the sense of ritual is the premise and basis for design.At present,in three aspects of ritual discourse,ritual form and ritual situation,women's personal care appliances are en-dowed with ceremonial symbols.
关键词
仪式/仪式感/个护小家电产品/产品设计/女性设计/仪式美学
Key words
ritual/a sense of ritual/personal care appliances/feminine products/feminine design/ritual aesthetics