Alignment and Approach:Dual Reflection on Scene Empowering Ideological and Political Education Discourse Dissemination
At present,the"risk"of quality and effectiveness of ideological and political education discourse communication and the"opportunity"of technology empowerment coexist with the digital intelligence technology iteration aggregation,the deep interweaving of virtual reality,the powerful em-powerment of digital technology and the alienation of algorithm embedding.With its powerful interac-tive connectivity,situation reproduction,immersive experience and service adaptability,the scene may become a practical breakthrough strategy to improve the quality and effectiveness of discourse communication in ideological and political education so as to meet the needs of the era when the field of discourse communication changes,the practical needs of discourse communication innovation and the value needs of realizing the purpose of discourse communication.Making full use of scene tech-nology to construct visual,highly immersive and highly infectious discourse communication scenes and achieving embodied,ubiquitous and intelligent discourse narrative ecology is not only the future picture of ideological and political education discourse communication,but also the appropriate choice to improve its quality and effectiveness.In the discourse communication practice of scene em-powerment,in order to better help to improve the quality and efficiency of ideological and political education discourse communication we should focus on the following aspects:the coordination of val-ue meaning and scene creation,the connection and integration of real scene and virtual scene,advan-cing together in the dual dimension of role performance and quality improvement,and the mutual benefit of people-oriented and technology utilization.
ideological and political educationscenediscourse communication