The reading promotion of red literature is helpful to excavate the historical and cultural value contained in red literature,and to promote the realization of the educational function of red literature in university librar-ies.Taking the red literature reading tweets on WeChat official account of 22 university libraries in Beijing-Tianjin-Hebei as research samples,this paper constructs a model of red literature reading promotion practice in university li-braries through coding analysis,measurement and inference with the help of NVIVO 11 qualitative analysis soft-ware.Based on the current situation of resource construction,space construction,service development and function exertion of Beijing-Tianjin-Hebei university libraries,this paper proposes optimization paths for red literature reading promotion practice.
关键词
高校图书馆/红色文献/阅读推广/京津冀区域
Key words
university library/red literature/reading promotion/Beijing-Tianjin-Hebei Urban Agglomeration