首页|数字化转型赋能老字号企业高质量发展的理论机理与路径研究

数字化转型赋能老字号企业高质量发展的理论机理与路径研究

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数字化转型是老字号企业高质量发展的重要引擎及核心驱动力.文章对数字化转型的特征,数字化转型赋能老字号企业高质量发展的理论机理进行了深入的研究与分析,并提出了数字化转型赋能老字号企业高质量发展的路径,旨在进一步促进老字号企业高质量发展.
Research on Theoretical Mechanism and Path of Digital Transformation Empowering High-Quality Development of Time-Honored Enterprises
Digital transformation is an important engine and core driving force for the high-quality development of time-honored enterprises.This paper conducts in-depth research and analysis on the characteristics of digital transformation and the theoretical mechanism of digital transformation empowering the high-quality development of time-honored enterprises,and puts forward the path of digital transformation empowering the high-quality development of time-honored enterprises,aiming at further promoting the high-quality development of time-honored enterprises.

digital transformationtime-honored enterpriseshigh-quality development of enterprises

黄祥芳、吴文源

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吉首大学 商学院,湖南 吉首 416000

数字化转型 老字号企业 企业高质量发展

湖南省社会科学基金

21YBA131

2024

山东纺织经济
山东省化学纤维研究所,山东省纺织企业管理协会

山东纺织经济

影响因子:0.224
ISSN:1673-0968
年,卷(期):2024.41(5)
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