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老年群体短视频实践研究

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老年群体的短视频实践反映着我国信息化社会的重大发展与变迁,在国家政策、同辈群体以及代际支持的共同促进下,老龄短视频实践迅速发展并呈现动机多样化、偏好集中化等主要特征.个体意义层面,短视频实践为老年人再社会化提供出口,媒介技术赋能、社会资本再生提升了老年人数字生活的主体性.社会意义层面,短视频平台成为新时代敬老文化的传播阵地,跨年龄整合、老化价值协商有助于树立积极老龄观.老龄短视频实践的未来发展对短视频平台的适老化改造、数字化社会定位以及老龄智慧教育提出了更高要求.要培养老年人的积极老龄化能力,发挥老年群体的数字化生产与建设力量.
Research on the Short Video Practice for the Elderly
The short video practice for the elderly reflects the significant changes in China's information society.With the joint promotion of national policies,peer groups,and intergenerational support,the short video practice for the elderly has developed rapidly and presented main characteristics such as diversified mo-tivations and centralized preferences.At the individual level,short video practice provides an outlet for the re-socialization of the elderly,and media technology empowerment and social capital regeneration enhance the subjectivity of the digital life of the elderly.At the social level,short video platforms have become a platform for spreading the culture of respecting the elderly in the new era,and cross-age integration and aging value negotiation help to establish a positive outlook on aging.The future development of the elderly short video practice places higher demands on the aging-friendly transformation of short video platforms,digital social po-sitioning,and intelligent education for the elderly.We should cultivate the ability of positive aging for the eld-erly and give full play to the digital production and construction power of the elderly population.

the elderly populationshort videospositive aging

杨暖暖

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山东理工大学 文学与新闻传播学院,山东 淄博 255000

老年群体 短视频 积极老龄化

淄博市社会科学规划研究项目

23ZBSK079

2024

山东理工大学学报(社会科学版)
山东理工大学

山东理工大学学报(社会科学版)

CHSSCD
影响因子:0.335
ISSN:1672-0040
年,卷(期):2024.40(1)
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