Research on Inheritance and Innovation of Traditional Handicraft Intangible Culture Heritage in Quanzhou under the Background of Culture and Tourism Integration
The integrated development of culture and tourism is the product of conforming to the development of The Times.The deep integration of intangible cultural heritage and tourism can promote the development of cultural and tourism industries,and also contribute to the inheritance of local intangible cultural heritage.The integration of traditional handicraft intangible cultural heritage and tourism in Quanzhou plays an important role in building high-quality cultural tourism industry.In view of the problems existing in the integration and development of traditional handicraft intangible cultural heritage and tourism in Quanzhou city,this paper proposes strategies such as improving the long-term guarantee mechanism of"intangible cultural heritage+tourism",developing new products of"intangible cultural heritage+tourism",expanding the integrated development mode of"intangible cultural heritage+tourism",increasing the interactive participation experience of"intangible cultural heritage+tourism",and promoting the integration and communication of intangible cultural heritage tourism with the help of advanced technologies of new media.
cultural and tourism integrationQuanzhou traditional handicraft category intangible heritageintangible heritage brand
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