首页|真实问题导向下公共图书馆深化文旅融合的困境与实现路径——基于读者和旅游者的主体关系分析

真实问题导向下公共图书馆深化文旅融合的困境与实现路径——基于读者和旅游者的主体关系分析

The Dilemma and Realization Path of Public Libraries in Deepening the Integration of Culture and Tourism under the Guidance of Real Problems——Based on the Subject Relationship Analysis Between Readers and Tourists

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真实问题导向是有效解决实际问题的应用机制.文章立足于读者和旅游者的主体关系视角,研究发现:读者和旅游者在精神文化需求、地域、休闲娱乐三个方面存在着交集关系,证实两个主体之间有进一步融合的可能;在主体、需求、认知、个体方面存在着区别,导致文旅融合过程中缺乏行业间深度融合,缺乏优质产品和服务,缺乏有效多媒体宣传,缺乏真实的反馈机制;今后可以通过加强内外部联动与旅游行业深度融合、拓延休闲娱乐功能、引进新媒体运营人才、健全反馈机制的措施来深化公共图书馆文旅融合之路.
Real problem orientation is the application mechanism to solve practical problems effectively.Based on the perspective of subject relationship between readers and tourists,the study found that readers and tourists had an intersection relationship in their spiritual and cultural needs,region,leisure and entertainment,which confirms the possibility of further fusion between the two subjects.There are differences in subjects,needs,cognition and indi-viduals,leading to the lack of in-industry integration,the lack of quality products and services,the lack of effective multimedia publicity,and the lack of real feedback mechanism.In the future,we can deepen the integration of cul-ture and tourism in public libraries by strengthening the internal and external linkage with the tourism industry,exten-ding the leisure and entertainment functions,introducing new media operation talents and improving the feedback mechanism.

Real problemIntegration of culture and tourismPublic libraryReaderTourist

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陕西省图书馆,陕西西安 710000

真实问题 文旅融合 公共图书馆 读者 旅游者

2024

山东图书馆学刊
山东省图书馆学会 山东省图书馆

山东图书馆学刊

CHSSCD
影响因子:0.379
ISSN:1002-5197
年,卷(期):2024.(1)
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