In the current era of big data,enterprises are facing a huge amount of information and complex data analysis needs.The traditional financial accounting work model can no longer meet the needs of enterprise operation and development.Enterprises need to transform,develop,and innovate practical models to adapt to the new environment and challenges in the context of big data.This paper first introduces the relationship between financial accounting and management accounting,and then analyzes the necessity and current problems of enterprise accounting transformation and development under the background of big data.Based on practical problems,practical innovation strategies are proposed to provide theoretical guidance and practical experience.This can help enterprises better adapt to the challenges and opportunities of the big data era,achieving efficient and sustainable business management.
big dataenterprise accountingtransformation and developmentpractical innovation