Internet loans have advantages in channels,efficiency,cost,and information,and have natural collaborative advantages with micro,small and medium-sized enterprises.Based on the"long tail"theory,by analyzing the feasibility of using the internet as an intermediary to alleviate the financing difficulties of micro,small and medium-sized enterprises,it can be concluded that as the long tail of financing,the existence of the internet has become the savior in solving the financing difficulties of micro,small and medium-sized enterprises.However,the development of internet loans also faces traditional risks such as technical risk,credit risk and legal risk.Therefore,it is necessary to innovate control technologies,enhance risk control capabilities,establish credit reporting system,and improve service efficiency to effectively help micro,small and medium-sized enterprises solve financing difficulties.
micro,small and medium-sized enterprisesinternet loansfinancing constraintslong tail theory