网络经济时代下企业工商管理的发展策略
Development Strategy of Business Administration of Enterprises in the Era of Network Economy
陈怡帆1
作者信息
- 1. 平度市发展和改革局,山东 青岛 266700
- 折叠
摘要
经济全球化及"互联网+"新业态的发展促进了网络经济时代的到来,网络经济成为了我国经济的重要组成部分.面对日益激烈的市场竞争,企业应协调好实体经济与网络经济间的关系,推动综合竞争力和工商管理水平的提升.基于此,文章分析了企业工商管理的特点与内容,探讨了网络经济对企业工商管理的影响,并结合网络经济时代企业工商管理面临的挑战提出了一系列发展路径,为提高企业工商管理水平、促进企业持续发展奠定基础.
Abstract
Economic globalization and the development of"internet plus"have promoted the arrival of the era of network economy,and the network economy has become an important component of China's economy.Facing the increasingly fierce market competition,enterprises should coordinate the relationship between the real economy and the network economy,and promote the improvement of comprehensive competitiveness and the level of business administration.Therefore,this paper analyzes the characteristics and contents of business administration of enterprises,discusses the impact of network economy on business administration of enterprises,and puts forward a series of development paths combining the challenges faced by business administration of enterprises in the era of network economy,so as to lay the foundation for improving the level of business administration of enterprises and promoting the sustainable development of enterprises.
关键词
网络经济时代/企业/工商管理Key words
the era of network economy/enterprise/business administration引用本文复制引用
出版年
2024
NETL
NSTL
维普
万方数据