This paper focuses on the influencing factors and solving path of participating in the new rural cooperative finance under the background of rural revitalization through the sample survey data of farmers of the new rural cooperative in Qingdao,Shandong Province.Based on multi-factor analysis of variance,9 indexes,such as the age of the head of household,the source of borrowing and the financial cognition,are selected as independent variables to analyze the intention of influencing members to participate in the new type of rural cooperative finance.And on this basis,the Logistic model is used to analyze 8 influencing factors except the source of borrowing.The results show that the education level of the head of household,the demand for loans,and whether local rural cooperatives form a more perfect organizational structure have a positive impact on farmers'participation intention.The other five variables,such as economic level and financial cognition,have a negative effect on farmers'participation intention.Improving members'ability to accept new things,improving financial framework and expanding financing channels can effectively solve the obstacles that hinder the development of cooperative finance.
维普
万方数据