商业观察2024,Vol.10Issue(25) :78-82.DOI:13.3969/j.issn.2096-0808.2024.25.015

数字化转型背景下企业可持续运营管理的策略

Enterprise Sustainable Operation Management Strategy Under the Background of Digital Transformation

林芷伊
商业观察2024,Vol.10Issue(25) :78-82.DOI:13.3969/j.issn.2096-0808.2024.25.015

数字化转型背景下企业可持续运营管理的策略

Enterprise Sustainable Operation Management Strategy Under the Background of Digital Transformation

林芷伊1
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作者信息

  • 1. 圣元(厦门)氢能源研究院有限公司,福建 厦门 361006
  • 折叠

摘要

数字化转型是企业可持续发展的驱动力,企业要思考如何在数字化转型背景下通过科学合理的方式实现可持续发展.在数字化转型背景下,企业的业务流程向集成价值链进行转变,产品理念向定制化演变,同时,企业的决策模式也向智能化进行转型,然而在转型过程中,企业可持续运营管理仍存在一系列亟待解决的问题,如运营系统的智能化和整合度不足、业务流程的便捷度和融合度有待提高、运营数据的标准建设和应用能力薄弱等.这就需要企业采取措施优化和改善上述问题,文章提出的措施包括:一是搭建集约运营系统平台;二是开展业务流程优化再造;三是建设可持续运营数据治理体系.文章围绕数字化转型背景下企业可持续运营管理策略展开研究,旨在为同类型工作提供借鉴与参考,推动企业健康可持续发展.

Abstract

Digital transformation is the driving force for sustainable operation and development of enterprises.Enterprises should consider how to achieve the sustainable operation and development in a scientific and reasonable way under the background of digital transformation.Under the background of digital transformation,the business process of enterprises is transformed to the integrated value chain,and the product concept is evolved to customization.The decision-making mode of enterprises is transformed to intelligence.However,during the transformation process,there are still a series of problems to be solved in the sustainable operation and management of enterprises,such as the insufficient intelligence and integration of the operation system,the convenience and integration of the business process to be improved,and the weak standard construction and application capability of the operation data.It requires enterprises to optimize and improve the above problems.It puts forwary some countermeasures.The first is to build an intensive operation system platform.The second is to carry out business process optimization and reengineering.The third is to build a data governance system for sustainable operations.This paper focuses on the research and analysis of enterprise sustainable operation management strategies under the background of digital transformation,aiming to provide certain suggestions for similar work and promote the healthy and sustainable development of enterprises.

关键词

企业管理/运营管理/数字化转型/可持续运营

Key words

enterprise management/operation management/digital transformation/sustainable operation

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出版年

2024
商业观察

商业观察

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