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网络经济时代企业工商管理的发展策略研究

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互联网技术的迅猛发展,极大地促进了各企业和行业间的信息交流,为企业工商管理的发展创造了巨大的机遇.在这一背景下,如何实现企业工商管理的发展,已成为所有企业当前工作的重中之重.文章以网络经济与工商管理的概念为切入点,之后具体分析了网络经济的独特优势,如高效的信息传递、低成本的运营方式以及广泛的市场覆盖等,都为企业工商管理的发展提供了新的动力.但与此同时,我们也要清醒地认识到网络经济时代下企业工商管理的发展也面临着一系列的新难题,如管理观念落后、管理机制不够完善等.因此,文章最后针对这些问题提出了相应的建议,希望能够助力企业的工商管理在网络经济的大潮中稳健发展.
Research on the Development Strategy of Business Administration of Enterprises in the Era of Network Economy
The rapid development of internet technology has greatly promoted the exchange of information among enterprises and industries,and created great opportunities for the development of business administration.Under this background,how to realize the development of business administration has become the most important task of all enterprises.Based on the concepts of network economy and business administration,this paper analyzes the unique advantages of network economy,such as efficient information transmission,low-cost operation and extensive market coverage.These provide a new impetus for the development of business management.But at the same time,we should also be aware that the development of business management in the era of network economy is also facing a series of new problems,such as the backward management concepts,imperfect management mechanism and so on.Therefore,in the end of this paper,the corresponding suggestions are put forward,hoping to help the business management of enterprises to develop steadily in the tide of network economy.

network economybusiness administration of enterprisesdevelopment strategy

叶辉

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长江大学 经济与管理学院,湖北 荆州 434200

网络经济 企业工商管理 发展策略

2024

商业观察

商业观察

ISSN:
年,卷(期):2024.10(26)
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