Study of the Impact of Digital Technology on the Integration of Culture and Tourism
With the change of consumer experience and consumption concepts,new forms of cultural tourism have emerged with digital technology as the background and short videos and virtual reality as the means,strongly promoting the transformation of cultural tourism integration to intelligent and high-end way,and greatly enriching the connotation and extension of cultural tourism industry.This paper deeply analyzes the impact of digital technology on the integration of culture and tourism,revealing the internal logic of digital culture and tourism integration.Digital technology promotes the optimization and upgrading of the structure of the culture and tourism industry through innovative production methods,service models and operation and management means.The development of digital technology stimulates the endogenous growth momentum of the culture and tourism industry,which increases the marginal reward of the factors of production progressively and promotes the growth of the industry.Finally,the in-depth fusion of digital technology and culture and tourism has formed a new industrial form and promoted the synergy and symbiosis between industries.
digital technologycultural tourism integrationendogenous growth
万方数据
维普
