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新媒体视域下播音主持专业特点分析探讨

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新媒体时代,作为媒体传播的重要角色,播音主持行业人士承担着传递信息、引导舆论、塑造社会风尚等重要职责,同时也面临着发展机遇与挑战.基于当前广播电视播音主持的行业现状,对其专业特征、专业技巧等方面进行分析探讨,旨在为新形势下播音主持行业人士更好地发展提供理论参考.
Analysis on the Characteristics of Broadcasting and Hosting Major from the Perspective of New Media
In the era of new media,as an important role in media communication,people in the broadcast-ing and hosting industry is responsible for transmitting information,guiding public opinion,shaping social trends,and so on.At the same time,they also face development opportunities and challenges.Based on the cur-rent situation of the broadcasting and hosting industry the professional characteristics,skills,and other aspects are analyzed in order to provide theoretical reference for the better development of broadcasting and hosting in-dustry in the new situation.

broadcasting and hostingprofessional characteristicprofessional skill

齐牧含、吴晓光

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西安外事学院,陕西 西安 710077

山西开放大学,山西 太原 030027

播音主持 专业特征 专业技巧

2024

山西广播电视大学学报
山西广播电视大学

山西广播电视大学学报

CHSSCD
影响因子:0.376
ISSN:1008-8350
年,卷(期):2024.29(1)