首页|基于FBM行为模型的戒烟APP界面设计策略研究

基于FBM行为模型的戒烟APP界面设计策略研究

扫码查看
基于劝导设计理论的戒烟用户需求分析研究以及对"今日抽烟App"交互界面中的现存问题,通过案例分析的方法总结出戒烟App界面中劝导设计的应用策略,引导戒烟用户形成持续的App戒烟行为.并通过问卷调查、用户访谈、竞品分析等用户研究方法,总结出目前存在的与戒烟App交互界面相关的劝导设计问题,同时引用案例分析法,归纳总结出劝导设计理论在戒烟App平台界面设计中的创新应用策略.
RESEARCH ON INTERFACE DESIGN STRATEGY OF SMOKING CESSATION APP BASED ON FBM BEHAVIOR MODEL
Based on the analysis and research of users'needs for quitting smoking based on the theory of persuasion design and the existing problems in the interactive interface of smoking cessation App,the application strategy of persuasion design in the interface of smoking cessation App is summarized through the method of literature research and case analysis,so as to guide users to form a continuous App smoking cessation behavior.Through user research methods such as questionnaire survey,user interview,user portrait and competitive product analysis,this paper summarizes the existing problems of persuasion design related to the interactive interface of smoking cessation App.At the same time,it summarizes the innovative application strategy of persuasion design theory in the interface design of smoking cessation App platform by referring to case analysis method.

Persuasive designSmoking cessation AppFBM behavior modelInterface designStrategy research

卢凌宇、孙宁娜

展开 >

江苏大学艺术学院

劝导设计 戒烟App FBM行为模型 界面设计 策略研究

2024

设计
中国工业设计协会

设计

影响因子:0.519
ISSN:1003-0069
年,卷(期):2024.37(10)
  • 1