RESEARCH ON THE DESIGN OF CULTURAL AND CREATIVE PRODUCTS OF MALIU EMBROIDERY UNDER THE PERSPECTIVE OF SEMIOTICS
Analyzing the embroidery patterns of Maliu and applying them to the design of cultural and creative products offers a fresh approach for creative product design in the Guangyuan region of Sichuan.In order to achieve this goal,we analyze the cultural symbols from three dimensions:grammatical,semantic,and pragmatic,to reveal the similarities between embroidery patterns and creative product design.We extract the visual language features of geometric and abstract patterns from Maliu embroidery,and revamp its symbolic elements to use in cultural tourism product design.Through the application of semiotic theory to the analysis and organization of Maliu's embroidery patterns,traditional patterns are revitalized as instruments for communicating creativity,promoting the protection and inheritance of this art form.
Maliu embroiderySemioticsCultural and creative productsPattern innovationPattern composition
国家科技期刊平台
NSTL
万方数据
