DESIGN OF NATURAL MUSEUM CULTURAL AND CREATIVE PRODUCTS FROM THE THE THEORY OF SIGNS
In order to give better play to the role of the Nature Museum in popularizing science and arouse people's interest and relevant understanding of the Nature Museum,this article is based on the application of Charles Morris's Semiotics in the field of design,and take the famous Chinese fossil"The Huang he River Elephant"(Stegodon zdanskyi)as an example to design the relevant cultural and creative products of the Nature Museum.According to the characteristics of the"The Huang he River elephant"and the cultural connotation behind it,the appropriate carrier of cultural and creative products is selected.Designed a group of stationery with the theme of"The Huang he River elephant".Apply semiotics in product design,this can be integrated into the local characteristics,to create appropriate products.
Natural MuseumThe Huang he River ElephantCharles Morris's SemioticsCultural and creative productsPopular science publicity