RESEARCH ON REGIONAL CULTURAL AND CREATIVE DESIGN STRATEGIES BASED ON KANO MODEL
This article aims to take regional culture and tourism as the background and explore the design needs that affect user satisfaction of regional cultural creative products from the perspective of regional culture,with a view to providing design strategies for regional cultural creative products.Use K-J method and Kano model method to conduct demand research and data analysis on regional cultural creative design,clarify design needs and formulate relevant design strategies.We have built a basic model based on necessary needs,an advanced model formed with expected needs as the design focus+basic model,and a professional model+advanced model formed with charming needs as the design core and highlight.Three types are designed to cope with different regions and situations.The following design strategies have some applicability.This research provides new reference and reference significance for the design of cultural and creative products in different regions.
Regional cultureCultural and creative designKano modelDesign needsDesign strategy
万方数据
维普
