The Entanglement of Normalization:An Analytical Framework for the Dual Certificate Governance Dilemma in Ride Hailing Service
Normalization is an important direction for the governance of new business forms.As for the normalization of ride hailing services,implementing license management for ride hailing drivers and vehicles is a major aspect.However,there are still a large number of unlicensed ride hailing drivers who get entangled with normalization.Through in-depth interviews with ride hailing drivers in Beijing,the study finds that the entanglement of normalization is jointly created by many parties.On the one hand,the livelihood function of ride hailing,ride hailing drivers'the relative sense of deprivation,victim psychology,and suspicion of law enforcement credibility construct the legitimacy of normalization entanglement;On the other hand,the lax driver account registration censorship and fine subsidy system of ride hailing platform enterprises and car rental companies,as well as the enhanced self-efficacy of ride hailing drivers in identifying and dealing with street enforcement,have created opportunities for normalization entanglement.It is the legitimacy construction of entanglement and the opportunity space shaping of entanglement that together manufacture the entanglement of normalization.The paper presents the subjective experience of practitioners in new business forms,and deepens academic exploration of governance in new business forms.
Ride Hailing ServiceDual Certificate GovernanceThe Entanglement of Normalization
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