Research on the Agricultural-Commercial Complementary Mechanism in the Process of Urban-Rural Integration:A Case Study on the Production and Marketing of Anxi Tea
In the context of promoting urban-rural integration,how to build a mechanism to organically connect urban and rural areas is a topic that needs to be studied in depth.Unlike previous studies that mainly started from the discussion of the complementary structure of agriculture and industry,this paper takes the production and marketing of Anxi tea as a case study to explore the phenomenon and mechanism of the complementary structure of agriculture and commerce that promotes the rooting of home and business in both urban and rural areas.With the flow of tea,Anxi merchants have formed a national business network and formed an agriculture-commerce complementary relationship with the local society.Tea merchants have promoted the rooting of business and family in the city by revitalizing and transcending rural ties,and have formed a feedback to the rural industry through continuous returns to the countryside.The digitalization of circulation channels has endowed the complementary structure of agriculture and commerce with new meaning and provided new momentum for the development of local industries.
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