基于外贸业务流程的《外贸函电》教学模式的改革
Reform of the Teaching Model of“Business Correspondence”Based on Foreign-Enterprise-Business-Procedure-Simulated Environment
邹幸居1
作者信息
摘要
在建设应用型本科院校的大趋势背景下,作为商务英语专业核心课程的《外贸函电》必须进行改革。CDIO 理念和“虚拟企业”理论是指导改革的理论基础,这意味着教师根据企业调研搜集的素材重新整理教学内容为四个模块,并指导学生围绕着C(conceive)、D(design)、I(implement)、O(operate)四个方面,按照企业外贸业务流程学习函电知识,考核方式以CDIO理念和外贸业务流程为基础,分为形成性考核和终结性考核两部分。改革目标是培养能够满足外贸企业需要的人才。
Abstract
Under the background of building application-oriented universities, the core course of“business English”,“Business Correspondence”, must be reformed. The reform is based on CDIO concept and“enterprise-simulated”teaching theory. It means that teachers will reorganize the teaching contents into four modules on the basis of the materials collected in the course of foreign trade research. And then, teachers will guide the students to learn foreign business knowledge surrounding C,D,I,O, based on foreign trade procedure. As for examination, it is centered on CDIO concept and foreign trade procedure, include formation evaluation and final evaluation. The aim of the reform is to train the talents which can meet the demand of foreign trade enterprises.
关键词
《外贸函电》改革/CDIO理念/教学内容改革/教学方式改革Key words
reform of “ Business Correspondence”/CDIO concept/reform of teaching contents/reform of teaching ways/reform of examination引用本文复制引用
出版年
2014