摘要
本文采用文献资料法、案例分析法,介绍了波普艺术的起源、发展和特点.从大众文化元素、色彩与构图以及平面设计与流行文化的结合三个方面分析了波普艺术在平面设计中的体现.从打破传统美学观念、推动平面设计的发展以及增强广告的吸引力三个方面分析了波普艺术对平面设计的影响.最后辅以波普艺术在平面设计中的应用实例.
Abstract
This paper adopts literature method and case study method to introduce the origin,development and characteristics of Pop Art.It analyzes the embodiment of Pop Art in graphic design from three aspects:elements of popular culture,color and composition,and the combination of graphic design and popular culture.The influence of Pop Art on graphic design is analyzed from three aspects:breaking the traditional concept of aesthetics,promoting the development of graphic design,and enhancing the attractiveness of advertisements.Finally,it is supplemented with examples of the application of Pop Art in graphic design.
国家科技期刊平台
NSTL
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