Exploring the Analysis of Short and Medium Wave Broadcasting and Its Digitalization Strategy
Under the background of continuous development of information technology,broadcasting is changing in the direction of digitization,thus providing convenience for people's life.In the process of digital development of broadcasting,short and medium wave technology has been optimized and improved,which makes the broadcasting business in the quality of service and the operation mode to be greatly improved.Through the realization of digital broadcasting,it can not only form a diversified business platform,but also meet people's diversified and personalized needs.Based on this,this paper mainly briefly describes the working method of short-and medium-wave broadcasting,analyzes the advantages of short-and medium-wave broadcasting digitization,and deeply explores the development strategy of short-and medium-wave broadcasting digitization,and finally puts forward the development prospect of short-and medium-wave broadcasting,in order to ensure the quality of broadcasting and improve the listening rate of digital radio listeners.