Exploring the Content Shift of News Editors in the Era of Mobile Internet
With the popularization of smart phones,tablet computers and other mobile terminal devices,people are more convenient in obtaining news and information.If the news media want to continue to develop in the mobile Internet era,news editors should actively explore the content steering strategy and constantly update the news content to attract more readers.Based on the perspective of the development of the mobile Internet era,this paper analyzes the new ecology of news and information dissemination,combines the challenges faced by the news editors'content steering,and puts forward several effective improvement strategies,aiming at laying a foundation for the news media to better adapt to the development environment of the Internet era.
mobile Internetnews mediainformation disseminationnew mediamedia industry