移动互联网时代新闻编辑内容转向探究
Exploring the Content Shift of News Editors in the Era of Mobile Internet
贾传勇1
作者信息
- 1. 枣庄市新闻传媒中心,山东枣庄 277100
- 折叠
摘要
随着智能手机、平板电脑等移动终端设备的普及,人们在获取新闻信息方面更加便捷.新闻媒体想要在移动互联网时代持续发展,就要新闻编辑积极探索内容转向策略,不断更新新闻内容,以吸引更多的读者.本文基于移动互联网时代发展视角,分析新闻信息传播的新生态,结合新闻编辑内容转向面临的挑战,提出几点行之有效的改进策略,旨在为新闻媒体更好地适应互联网时代发展环境奠定基础.
Abstract
With the popularization of smart phones,tablet computers and other mobile terminal devices,people are more convenient in obtaining news and information.If the news media want to continue to develop in the mobile Internet era,news editors should actively explore the content steering strategy and constantly update the news content to attract more readers.Based on the perspective of the development of the mobile Internet era,this paper analyzes the new ecology of news and information dissemination,combines the challenges faced by the news editors'content steering,and puts forward several effective improvement strategies,aiming at laying a foundation for the news media to better adapt to the development environment of the Internet era.
关键词
移动互联网/新闻媒体/信息传播/新媒体/媒体行业Key words
mobile Internet/news media/information dissemination/new media/media industry引用本文复制引用
出版年
2024
国家科技期刊平台
NSTL
万方数据