大数据形势下广播电视安全播出技术探究
Exploration of Radio and Television Safe Broadcasting Technology under the Situation of Big Data
王志远1
作者信息
- 1. 枣庄市新闻传媒中心,山东枣庄 277100
- 折叠
摘要
广播电视行业应用大数据技术可以高效、准确地获取社会信息,还可以通过大数据来分析观众喜好,并以此做出改变,提高收视率和关注度,最重要的是大数据技术还可以有效帮助广播电视节目安全播出,促进广播电视行业稳定发展.基于此,本文以广播电视安全播出技术为主要探讨内容,并着重分析广播电视安全播出技术的具体应用以及提升安全播出技术的策略方法.
Abstract
The application of big data technology in the radio and television industry can efficiently and accurately obtain social information,but also through big data to analyze the audience preferences,and in this way to make changes to improve the ratings and attention,and most importantly,big data technology can also effectively help the radio and television program safety broadcast,and promote the stable development of the radio and television industry.Based on this,this paper takes broadcasting and television safety broadcasting technology as the main content,and focuses on analyzing the specific application of broadcasting and television safety broadcasting technology and the strategy and method of improving safety broadcasting technology.
关键词
大数据/广播电视/安全播出技术/信息技术/收视率Key words
big data/radio and television/safe broadcasting technology/information technology/ratings引用本文复制引用
出版年
2024
国家科技期刊平台
NSTL
万方数据