The Application Path of Generative Artificial Intelligence in Tourism Innovation and Development
Generative Artificial Intelligence(AI)technology provides a new direction for innovation and development in the tourism industry.By learning a large amount of data,generative AI is able to create new content,including text,images,video and audio,etc.,to provide personalized,dynamic and interactive services for the tourism industry.Based on this,this paper firstly introduces the development status and technical mechanism of generative AI,and then illustrates the specific application of generative AI technology in tourism industry with practical cases.