The global economic integration has promoted the cultural exchanges between different countries and regions.As an art communica-tion institution,private art museums undertake the important mission of promoting the external communication and exchange of Chinese culture,and need to adapt to and actively participate in the trend of cross-cultural communication and promote the mutual understanding and integration of various cultures.Taking private art museums in Jiangsu,Zhejiang and Shanghai as the object,how to build an art communication mechanism with the characteristics of The Times in the cross-cultural context was explored,to provide theoretical support for private art museums to play a more active role in cross-cultural exchanges.
关键词
跨文化/艺术传播机制/民营美术馆/江浙沪
Key words
cross-culture/the art communication mechanism/private art museums/Jiangsu-Zhejiang-Shanghai