Taking Weibo,Bilibili and other platforms as examples,network ethnography and literature research method were used to study the in-teractive communication of subculture clothing groups.Collins'"interactive ritual chain"theory was used to analyze the elements and effects of the interactive mechanism of clothing communication of youth groups from the perspective of subculture and the influence brought by such interac-tive mechanism was analyzed,to provide reference for the positive management of minority group clothing.
关键词
互动仪式链/青年服饰/亚文化服饰/服饰传播
Key words
interactive ritual chain/youth clothing/subculture costume/clothing communication
维普
万方数据