摘要
网游文创展现的是当代网游的文化和情怀.以构建网游IP为设计目标,探索网游IP转化文创产品的创新路径与设计形式,从而更高效地把握受众对于此类文创产品的心理偏好,给予网游IP文创产业反馈.文章对网游IP文创产业提升产品设计质量、把握市场发展趋势有着重要意义.
Abstract
Online Games Cultural Creation shows the culture and feelings of contemporary online games.Taking the construction of online game IP as the design goal,this paper explores the innovative path and design form of transforming online game IP into cultural and creative products,so as to grasp the user's psychological preference for such cultural and creative products more efficiently and give feedback to online game IP cultural and creative industries.It is of great significance to improve the quality of product design and grasp the market development trend in the IP cultural and creative industry of online games.
关键词
网游IP/文创/产品设计Key words
online game IP/cultural and creative/product design引用本文复制引用
出版年
2024
NETL
NSTL
万方数据