乡村振兴背景下岭南农产品绿色包装生态设计研究
张艺 1梁颜英 1佟小娟1
作者信息
摘要
乡村振兴战略是我国全面建设社会主义现代化国家、加快建设农业强国的重大决策部署.岭南文化是一种精神寄托.从岭南文化特色的农产品健康生态设计为出发点,探索地域文化元素在农产品包装设计中的融合,分析在乡村振兴背景下,具有岭南特色的农产品包装应用设计目前所存在的问题,并以包装作为媒介,在满足消费者审美方面的基础上,推动岭南农产品品牌向专业化、多样化、高质量化发展.
Abstract
The rural revitalization strategy is a major decision and deployment for China to comprehensively build a socialist modernized country and accelerate the construction of an agricultural power.Lingnan culture is a spiritual sustenance.The paper analyzes the current problems in the application design of agricultural product packaging with Lingnan characteristics in the context of rural revitalization,and uses packaging as a medium to promote the professional,diversified,and high-quality development of Lingnan agricultural product brands while meeting consumer aesthetic needs.
关键词
乡村振兴/包装/岭南特色农产品/绿色生态理念Key words
rural revitalization/product packaging/Lingnan characteristic agricultural products/green ecological concept引用本文复制引用
基金项目
广东省教育厅省级项目广东省研究生教育创新计划项目(2022XSLT057)
广东省级揭榜挂帅项目(GDYNMZ20220527)
出版年
2024
NETL
NSTL
万方数据