Under the social environment of rational consumption era,public living habits,audiovisual behavior,and aesthetic orientation are transforming.This trend will surely affect the future direction of design.This paper discusses the influence of the change in public's mindset and the application of new technology on visual design,thus advocates that visual designers should pursue the core idea of Human-oriented and focus on the transmission of human care,take good advantage of the continuously developing digital media technology,so as to achieve significant creative breakthrough.
NETL
NSTL
万方数据
