Starting from the dissemination of the Grand Canal culture,this article constructs a design framework for cultural and creative products by extracting typical representative architectural elements along the canal,extracting historical and cultural elements of the Grand Canal,and exploring the spiritual connotations of the canal culture.This provides new ideas for the design of cultural and creative products on the canal,and gradually makes younger generation fall in love with excellent traditional Chinese culture.
cultural dissemination of the Grand Canalcultural and creative product design