This article takes the teaching practice of the cultural and creative teaching team at Xi'an Academy of Fine Arts as an example.Based on guiding students to understand the current situation of the cultural and creative industry and the development characteristics of the Honor of Kings project,and using the Chang'an Landscape and Honor of Kings University Joint Competition as anchor points,through innovative entrepreneurial art practice,it helps to promote the development of the cultural and creative industry in universities from a cultural and creative perspective.
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