Fairy crenel shadow play is an important part of Shaanxi shadow play.IP image design with folk value as the core can better convey regional characteristics and traditional culture.This paper analyzes the cultural value,shape characteristics and pattern image of Shaanxi Fairy crenel shadow play,and probes into the application of its IP design in folk culture,so as display local cultural features and spread crenel shadow play culture.
IP designShaanxi shadow playcloud seedfolk culture
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