This paper is based on the investigation and analysis of the existing problems of Ruichang bamboo editing and creative products,that is,the lack of design innovation.Through the study of the current situation of the product,combined with the improvement of shape,function,cost,promotion efficiency and other aspects,the experience and acceptance of tourism consumers to Ruichang bamboo weaving culture is improved,so as to improve the added value of tourism cultural and creative products.
promotion of traditional skillscultural and creative product designRuichang bamboo weaving
NETL
NSTL
万方数据
