With the continuous evolution of fashion trends,consumers'personalized demand for casual shoes is growing day by day.As a traditional and unique decoration technology,hand printing has injected new vitality into the design of casual shoes.The purpose of this paper is to explore the possibility of hand printing in the innovative application of casual shoes,analyze the characteristics and advantages of shoe printing technology and its specific application in the design of casual shoes,in order to provide reference for the innovative design of casual shoes.