Red cultural resources,rooted in the century-old development history of the Communist Party of China,contain rich red genes and are important materials for ideological and political education.Digital narrative theory can provide new ideas and methods for the development of red cultural resources in the digital age.By analyzing the concept generation of digital narrative service of red cultural resources,four key dimensions of digital narrative service of red cultural resources are defined,namely,concept dimension,resource dimension,technology dimension and communication dimension.Then,the paper discusses the practical strategies of red cultural resources digital narrative service from four aspects:the change of thinking of red cultural resources digital narrative service,the diversified mining and integration of red cultural resources digital narrative service,the expansion and combination application of red cultural resources digital narrative technology,and the optimization of cross-media communication effect of digital narration of red cultural resources.
关键词
红色文化资源/数字叙事/叙事服务/叙事技术/跨媒介传播
Key words
red cultural resources/digital narrative/narrative service/narrative technigue/cross-media communication