The Image Building of the CPC in the Kuomintang-controlled Areas during the Total Resistance against Japanese Aggression——Focusing on news activities
A thorough summary of the propaganda strategies and methods of the CPC in building the image of resisting against Japanese aggression and saving the nation in the Kuomintang-controlled areas can not only help us understand the historical logic by which the CPC led the Chinese people to victory,but also provide experience and enlightenment for the current image building of the CPC.In the Kuomintang-controlled areas,the CPC took news activities as the center to shape its image of resisting against Japanese aggression and saving the nation.When facing the people,the CPC used publications as a carrier to widely publicize anti-Japanese ideas and the image of the military;when facing political groups such as the Kuomintang and democratic parties,the CPC conducted active communication while supporting and protecting anti-Japanese democrats by means of creating public opinions;when facing overseas personnel,the CPC used news activities as a link to facilitate journalists in China to visit the anti-Japanese base areas behind the enemy and truthfully publicized its anti-Japa-nese ideas and achievements to the world.The CPC adopted flexible strategies and various methods to establish its good im-age in the Kuomintang-controlled areas and overseas.
the CPCthe Kuomintang-controlled areasresist against Japanese aggression and save the nationimage buildingnews activities