Cross-elasticity of Demand and its Application in the Replenishment Volume Forecast of Mini Marts
Similar to the concept of"cross-price elasticity of demand"in microeconomics,this paper proposes the concept of"cross-elasticity of demand",which can reflects the complementary or alternative relationships between goods that have stable volume of demand.It can also be used to measure the strength of a change in the number of one kind of goods associated with a change in the number of another kind of goods.Based on the characteristics of mini marts,this paper forecasts the demand of relevant commodities by using its historical data,and provides reference for the replenishment plan of mini marts.Examples show that replenishment using this method is proven to be effective.