基于认知理论的数字界面设计方法研究——中国移动云盘的设计优改理念与实践
Research on Digital Interface Design Methods Based on Cognitive Theory——Design Optimization and Practices for China Mobile Cloud Drive
钟萌 1柯树森 1黄庆慧 1潘慧敏 1潜冬1
作者信息
- 1. 中移互联网有限公司,广东 广州,510000
- 折叠
摘要
在当今市场竞争日益激烈、产品功能趋同的体验经济时代,用户体验的重要性愈发凸显.为了吸引和留存用户,企业和品牌必须打造卓越的用户体验.而当前产品设计工作中面临着用户反馈不佳、产品缺乏一致性、需求管理不规范三大问题.立足于为用户打造优秀的使用体验,我们尝试从根源的认知理论视角,对用户在产品的使用过程进行剖析,探索出一套设计优化工作理念以及解决方案,并产出了初步的实践成果.
Abstract
In today's increasingly competitive market,characterized by a convergence of product functionalities in the experience-driven economy,the importance of user experience has become more prominent than ever.In order to attract and retain users,businesses and brands must strive to create exceptional user experiences.However,there are three significant challenges in current product design efforts:poor user feedback,lack of consistency in product design,and irregular demand management.With a focus on delivering outstanding user experiences,we have undertaken an analysis of the user's interaction with the product from the fundamental perspective of cognitive theory.We aim to explore a set of design optimization principles and solutions,resulting in preliminary practical outcomes.
关键词
用户体验/交互设计/认知理论/设计法则Key words
user experience/interactive design/theories of cognition/laws of design引用本文复制引用
出版年
2024
NETL
NSTL
万方数据