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媒体融合背景下广播电视技术的发展

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在信息技术快速发展的背景下,媒体领域正经历着较大的变革.传统的广播电视技术逐渐融入了互联网和移动通信技术,形成了新的媒体融合模式.这种媒体融合既是技术的突破,也是媒体产业的转型和创新.在媒体融合的大潮中,广播电视技术领域也面临着巨大的挑战和机遇.作为一种传统的媒体形式,广播电视需要不断适应新的市场需求和技术趋势,与新兴媒体进行融合创新,以实现持续发展和长远竞争力.文章主要探讨分析了其在新媒体融合背景下面临的问题、发展策略及未来发展趋势,以供参考.
The Development of Broadcasting and Television Technology under the Background of Media Integration
In the context of rapid development of information technology,the media field is undergoing significant changes.The traditional radio and television technology has gradually merged into the Internet and mobile communication technology,forming a new media convergence model.This media integration is not only a technological breakthrough,but also a transformation and innovation of the media industry.In the wave of media integration,the field of broadcasting and television technology is also facing enormous challenges and opportunities.As a traditional form of media,broadcasting and television need to constantly adapt to new market demands and technological trends,integrate and innovate with emerging media,in order to achieve sustainable development and long-term competitiveness.The article mainly explores and analyzes the problems,development strategies,and future development trends it faces in the context of new media integration,for reference.

media convergencebroadcasting and television technologyinnovative developmentapplication

冯庆、单磊

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济南市章丘区融媒体中心,山东 济南 250200

媒体融合 广播电视技术 创新发展 应用

2024

数字通信世界
电子工业出版社

数字通信世界

影响因子:0.162
ISSN:1672-7274
年,卷(期):2024.(5)
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